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FREELANCE NICHE WORKSHEET
SoloStack — solostack.madethis.app
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Use this worksheet to identify your most profitable freelance niche.
Work through each section in order.

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PART 1: CURRENT WORK AUDIT
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List your last 10 projects. Rate each on three dimensions (1–10 scale).

Project Name | Enjoyment (1-10) | Client Satisfaction (1-10) | Pay (1-10) | TOTAL
-------------|-----------------|---------------------------|-----------|------
1. _________ | ___             | ___                        | ___       | ___
2. _________ | ___             | ___                        | ___       | ___
3. _________ | ___             | ___                        | ___       | ___
4. _________ | ___             | ___                        | ___       | ___
5. _________ | ___             | ___                        | ___       | ___
6. _________ | ___             | ___                        | ___       | ___
7. _________ | ___             | ___                        | ___       | ___
8. _________ | ___             | ___                        | ___       | ___
9. _________ | ___             | ___                        | ___       | ___
10. ________ | ___             | ___                        | ___       | ___

PATTERN FINDER: Which project has the highest combined total score?
Project: ___________________________
What type of work was it? ___________________________
What type of client was it? ___________________________

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PART 2: NICHE BUILDING BLOCKS
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WHO options — Brain dump 5 types of clients you could serve:
1. ___________________________
2. ___________________________
3. ___________________________
4. ___________________________
5. ___________________________

WHAT options — Brain dump 5 services/skills you could offer:
1. ___________________________
2. ___________________________
3. ___________________________
4. ___________________________
5. ___________________________

OUTCOME options — Brain dump 3 results you help clients achieve:
1. ___________________________
2. ___________________________
3. ___________________________

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PART 3: NICHE COMBINATIONS TO TEST
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Using the formula: WHO + WHAT + OUTCOME, write 3 possible niches:

Niche Option 1:
"I help _______________ [WHO]
achieve _______________ [OUTCOME]
through _______________ [WHAT]"

Niche Option 2:
"I help _______________ [WHO]
achieve _______________ [OUTCOME]
through _______________ [WHAT]"

Niche Option 3:
"I help _______________ [WHO]
achieve _______________ [OUTCOME]
through _______________ [WHAT]"

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PART 4: 90-DAY NICHE COMMITMENT
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Before committing, score each niche option:

Niche Option 1: ___ /5 (demand) + ___ /5 (pay) + ___ /5 (enjoyment) = ___ /15
Niche Option 2: ___ /5 (demand) + ___ /5 (pay) + ___ /5 (enjoyment) = ___ /15
Niche Option 3: ___ /5 (demand) + ___ /5 (pay) + ___ /5 (enjoyment) = ___ /15

MY 90-DAY NICHE COMMITMENT:

"My niche for the next 90 days is:
_________________________________________________"

Start date: ___________________________
Review date (90 days later): ___________________________

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NEXT STEPS
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1. Use the Niche Research Checklist to validate your chosen niche
2. Write your Positioning Statement (use the Positioning Statement Template)
3. Update LinkedIn headline, website header, and proposal intro
4. Pitch ONLY this niche for 90 days — no exceptions

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Need templates to run your business?
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proposals, contracts, invoices, SOPs, and more.
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